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Walton launches new production line, model of washing machine

Economic Reporter || risingbd.com

Published: 22:15, 13 June 2021   Update: 15:17, 14 June 2021
Walton launches new production line, model of washing machine

Walton Hi-Tech Industries Limited (WHIL) Director Tahmina Afrose Tanna inaugurates new production line of washing machine at Walton Hi-Tech Park in Chandra, Gazipur.

Bangladesh’s super brand in consumer electronics market ‘Walton’ has added a new state-of-the art production line to the existing one of its washing machine manufacturing factory.

The new line has been set up for manufacturing latest technologies’ top loading washing machines. The new addition has increased the monthly production capacity of Walton’s washing machine manufacturing factory to 50K units and also the number of workforce rose to over 1K.

On Saturday last (June 12, 2021), Walton Hi-Tech Industries Limited (WHIL) Director Tahmina Afrose Tanna inaugurated the new production line at Walton Hi-Tech Park in Chandra, Gazipur.

Meanwhile, the Walton Hi-Tech’s director unveiled a new model (ATG80) of washing machine, featured with European standard 'Triple Star' energy rating, diamond drum, high efficient pulsate, water recovery program, IMD control panel, digital display, durable PCM cabin, 430-grade stainless steel drum, soft closing tempered glass damping door, automatic load balancing, quick wash, left time display, self-diagnostic fault finding convenient detergent Box, effective lint filter, drum clean etc. This new model will cost only Tk 1 per wash.

Among others, WHIL’s Deputy Managing Director (DMD) Alamgir Alam Sarker, Executive Directors Col. (Retd.) Shahdat Alam, Yusuf Ali, Tapash Kumar Majumder, Yeasir Al Imran, Home Appliance Department’s Chief Executive Director (CEO) Al-Imran, Chief Operating Officer Saiful Islam, Research and Development Division’s Head Moniruzzaman Karjon and Senior Operative Director Mohsin Ali Mollah were also present.

Besides, WHIL’s other DMDs Nazrul Islam Sarker, Eva Rezwana Nilu, Amdadul Haque Sarker and Humayun Kabir, Walton Plaza Trade’s CEO Mohammad Rayhan, International Business Unit’s President Edward Kim, Executive Directors Sirajul Islam and Shakhawat Hossen also attended the function virtually.

Addressing the function, WHIL Director Tahmina Afrose Tanna said, washing machine has become an essential household product.

The need for this product is being felt more and more during the coronavirus pandemic, she said adding, Walton achieved great success in manufacturing world-class washing machine in Bangladesh. Such sophisticated products will take Bangladesh forward with the era, she noted.

Walton Home Appliances’ CEO Al-Imran said, Walton has been manufacturing and marketing home appliances since 2017. The washing machine manufacturing facotry has been equipped with an advanced and strong RnD deivision. In Bangladesh, only Walton washing has performance testing lab, 5 star energy rating and 5 year guarantee facility. The demand for Walton washing machines is constantly increasing in the domestic market mainly due to the production and supply of world class products at affordable prices. Walton is exporting its locally finished washing machines in various countries around the world such as India, Nepal, Yemen and East Timor. This time Walton has intensified its washing machine manufacturing activities targeting the markets of the developed world including Europe.

According to the authorities, Walton is currently producing and marketing more than 29 models of semi-automatic and automatic top and front loading Walton washing machines. These washing machines with a capacity of 6 to 15 kg cost between Tk 8,990 and Tk 59,900. Walton washing machines are extremely visually pleasing and energy efficient. It has all the latest features. Walton has 76 service centers across the country under the ISO Certified Service Management System to provide fast and best after sales service.

At present, various customers’ benefits are available in Walton washing machine purchase such as ease monthly installment facility with a minimum down payment of only Tk 999, interest-free EMI facility for 12-month, 3-month replacement guarantee, up to 12 years guarantee on motor, free installation etc.

On the occasion of Eid-ul-Azha, Walton’s ‘Mega Eid Festival’ is being held across the country under 'Digital Campaign Season-11'. Under the campaign, customers can buy Walton washing machines and get cash vouchers worth lakhs of taka and guaranteed discounts. And also, customers can exchange their old used washing machine, whether functioned or not, with Walton brand’s any model of washing machine.

Akram Hossain/Nasim